How is this different from a strategy deck?
You get a commercial engine ready to turn on, not a PDF. The deliverables are things your team uses in week 9.
§ Services / 02 · Sprint module← back to Services
Commercialization Sprint.
6–8 weeks · By quoteModule shown · US Market Entry
A 6 to 8 week scoped engagement for Nordic diagnostics, medtech and bioprocessing companies. The page below details our most-requested module — US Market Entry — delivered by a partner plus our US-based commercial advisor. Other modules (distributor strategy, channel build, partner shortlist, commercial model) follow the same shape.
/ For you if
Who this fits.
The sprint is built for a specific stage and a specific question. It is not a retainer, and it is not a slide deck.
/ 01You lead commerce at a Nordic life science company (roughly 20 to 200 employees) with a defensible product or platform.
/ 02You need to enter the US within the next 6 to 18 months, or you are already there without the pipeline you need.
/ 03You are choosing between direct, distributor, or a hybrid model and the decision keeps getting postponed.
/ 04You prefer a partner who has done this before to a PowerPoint advisor who has not.
/ What you get
The deliverables.
Six concrete outputs your team uses in week 9. Not a deck, not a PDF, not a list of generic recommendations.
01
US market map
Scale, structure, regulatory layer, competitive density.
02
Segment prioritization
Where to start, where to wait, where to skip.
03
Channel decision
Direct vs distributor vs hybrid with explicit trade-offs.
04
Partner short-list
Named accounts, contacts, approach sequencing.
05
Commercial model
Pricing, contract logic, terms benchmarked to US norms.
06
First 10 accounts
Targeted, warm where possible, ready to open.
/ Process
Six to eight weeks.
Four phases, each with a concrete output. We start with the real question, finish with the first 10 accounts ready to open.
/ Week 1
Kickoff and current-state audit
Interviews with your commercial team, review of existing data, alignment on the real question.
/ Week 2–3
Market map and segmentation
US landscape, segment economics, competitive stance.
/ Week 4–5
Channel decision and partner mapping
Direct, distributor, or hybrid resolved with a named shortlist.
/ Week 6–8
Commercial model and account open
Pricing, terms, first 10 accounts primed to approach.
/ Led by
Who runs the sprint.
/ 01
Daniel Hesse
Founder & Sales Manager
Fifteen-plus years leading commercialization for Nordic life science companies, from launch through US expansion.
/ 02
Avesta Ebrahimi
Commercial Advisor · US
US-based commercial operator. Closes the loop between Nordic engineering and US buyer reality.
§ Sprint Questions
What teams usually ask first.
Why is pricing by-quote?
Scope shifts with company stage, segment complexity, and whether a partner short-list already exists. A fixed number without a conversation misleads.
Do you stay on after?
We install the playbooks and systems so your team owns the revenue engine end-to-end. Ongoing support can be scoped per engagement if it makes sense.
§ Next step
Run the sprint?
Send the scope request. We reply with a short list of clarifying questions and a fixed quote.